About Horton Group
Headquartered in Nashville, Horton Group is an interactive company known for SEO, SEM, online marketing, creative website development & design, and custom web development on Drupal and WordPress. They take on the problems their customers think impossible and they develop amazing results while doing so.
Last updated May 13, 2026
Services
Mobile App Development
Web Development
Industries Served
Financial Services
Logistics & Supply Chain
Travel & Hospitality
Information Technology
Aerospace & Defense
Healthcare
Horton Group Reviews
Write a ReviewSensor network and analytics layer built by engineers who understood both halves equally
Nora Al-Otaibi / VP of Engineering - Salam Digital Solutions
Verified
Feb 18, 2026
Feb 18, 2026
Project summary: Rapid growth had created a skills gap on the platform engineering side of our business. We needed an experienced partner to close that gap while our internal team scaled, without compromising quality or timeline.
What made the most difference in practice was the quality of the engineering judgment on this team. Not the ability to execute a specification — that is a baseline expectation. The ability to recognise when a specification was suboptimal, explain why, propose an alternative, and support the client in making a decision about it. That consultative dimension elevated the output beyond what the brief described and resulted in a product that is more fit for purpose than the one we had originally specified.
PROS
Architectural decisions designed for longevity rather than just the current brief, thorough automated test coverage, post-launch stability that validated every technical choice made during discovery
CONS
Their discovery process is more rigorous than we were accustomed to and required more preparation from our side than we had initially allocated — but the quality of what followed justified every hour of it
Project TypeIoT Development
IndustryInformation Technology
Project Cost$500,000+
DurationApr 2025 – Nov 2025
Questions & Answers
Please describe your company, your role, and the industry you operate in.
Salam Digital Solutions is an established Information Technology organisation headquartered in Jeddah, Saudi Arabia. My role as VP of Engineering covers both strategic planning and operational technology delivery. We maintain high standards for our vendors because our clients hold us to high standards — a bar we expect our partners to meet.
What specific problem or business challenge led you to hire this company?
Regulatory requirements in our Information Technology segment had changed and the compliance timeline was set by our regulator, not by us. The IoT Development changes required were significant enough to justify engaging a specialist partner rather than diverting our internal team from the product roadmap.
What services did the company provide for your project?
The scope covered the full IoT Development lifecycle: discovery and requirements definition, solution architecture, iterative development across twelve sprints, integration testing, performance validation, production deployment, and a structured four-week hypercare period. They also provided system documentation and a knowledge transfer programme for our internal team.
Why did you choose this company over other providers you considered?
A trusted peer in the Information Technology sector had used them for a comparable IoT Development engagement and their recommendation was unequivocal. Our own due diligence confirmed the pattern they described. The combination of domain knowledge, IoT Development depth, and demonstrated delivery discipline was the deciding factor.
How clearly did the company understand your requirements and business goals?
Extremely well, in part because they had relevant Information Technology experience that reduced the context-setting overhead significantly. They understood the domain vocabulary, asked the right questions, and translated business requirements into technical specifications with a fidelity that meant the development phase had very few clarification cycles.
How was your overall experience with their communication and project management?
Communication was proactive, timely, and appropriately calibrated. Technical updates for the engineering audience, executive summaries for the steering group, risk flags with proposed mitigations rather than just problem statements. The fortnightly sprint reviews gave our stakeholders visibility without requiring them to attend every working session.
Did the company deliver the project on time and within your expected budget?
The project landed on time. The budget was managed within the agreed ceiling, which included one client-driven scope addition that was quoted fairly and handled without affecting the original delivery stream. The discipline around budget transparency throughout meant there was no surprise at invoice stage.
What tangible results or business impact have you seen since the project was completed?
We went live four months ago. User adoption exceeded the target we had set by 23 percent in the first month. Support ticket volume has dropped measurably. The features we had deferred because the previous architecture made them prohibitively expensive to build are now in development. The platform they built has opened our roadmap.
What did you like most about working with this company?
Their instinct for keeping the business objective visible throughout technical decision-making. I have worked with technically excellent teams who lose the strategic thread as complexity increases. This team maintained a clear connection between every architectural choice and the outcome we had agreed to achieve. That orientation made the trade-off conversations significantly easier.
Would you recommend this company to others, and would you work with them again?
Yes. I would add the context that this is not the cheapest option in the market and they are selective about the engagements they take on. If your primary criterion is price, there are alternatives. If you want a technology partner who can be trusted with a complex IoT Development programme in the Information Technology space and will deliver against a serious brief, this is the team.
Exceeded all expectations — highly recommended
Sarah Johnson / CEO - Innovate Digital
Verified
Oct 31, 2023
Oct 31, 2023
Project summary: We engaged them to build a comprehensive solution addressing our core operational challenges and growth objectives.
This was the smoothest technology project we have ever run. The team's expertise was evident from the first technical discussion, and their ability to translate complex requirements into elegant solutions is remarkable. They kept us informed at every step, flagged risks early, and delivered a high-quality product that our internal team is proud to maintain. Their ongoing support has been equally impressive.
PROS
Outstanding code quality, thorough documentation, smooth knowledge transfer, excellent post-launch support
CONS
Minor timezone overlap challenges early on, resolved quickly with async communication
Project TypeIndustry-Specific Solutions
IndustryAerospace & Defense
Project Cost$500,000+
DurationJul 2025 – Oct 2025
Questions & Answers
Please describe your company, your role, and the industry you operate in.
We are a CEO-led organisation operating in the Aerospace & Defense sector. My role involves overseeing strategic technology decisions and vendor partnerships. We have been growing steadily and needed a trusted partner to help us scale our digital capabilities.
What specific problem or business challenge led you to hire this company?
Our primary challenge was modernising our Aerospace & Defense operations through Industry-Specific Solutions. Legacy systems were limiting our agility and we needed a solution that could scale with our growth ambitions and integrate with our existing infrastructure.
What services did the company provide for your project?
They delivered a comprehensive Industry-Specific Solutions engagement covering requirements analysis, solution architecture, full-cycle development, QA testing, deployment, and post-launch support. The scope was well-defined and executed without scope creep.
Why did you choose this company over other providers you considered?
Their demonstrated expertise in Industry-Specific Solutions and a strong portfolio of Aerospace & Defense projects set them apart during our evaluation. The discovery call gave us confidence they truly understood our domain, not just the technology.
How clearly did the company understand your requirements and business goals?
Exceptionally well. They ran a structured discovery process, asked insightful questions, and produced a detailed requirements document that captured nuances we hadn't even articulated ourselves. That foundation made the entire project smoother.
How was your overall experience with their communication and project management?
Outstanding. We had a dedicated project manager, weekly status calls, a shared project board, and same-day responses to queries. There were no surprises — risks were flagged early and resolved before they became issues.
Did the company deliver the project on time and within your expected budget?
Yes, the project was delivered on the agreed date and within budget. Their estimates were realistic and they managed scope carefully, flagging any potential changes before they impacted the timeline or cost.
What tangible results or business impact have you seen since the project was completed?
Significant. Since go-live we have seen measurable improvements in operational efficiency, customer satisfaction scores have risen, and the solution has already paid back a substantial portion of the investment. The team built something we are genuinely proud of.
What did you like most about working with this company?
Their genuine investment in our success. They didn't just execute a spec — they brought ideas, challenged assumptions, and cared about the outcome as much as we did. The quality of the codebase and documentation also stood out.
Would you recommend this company to others, and would you work with them again?
Absolutely and without hesitation. We have already referred two colleagues, and we are actively scoping the next phase of work with them. They are our go-to partner for Industry-Specific Solutions projects going forward.
Professional team that delivers excellence every time
Carlos Mendez / Digital Director - LatAm Digital
Verified
Jan 06, 2023
Jan 06, 2023
Project summary: Our healthcare platform needed a complete overhaul to support telemedicine features and real-time data exchange.
This was the smoothest technology project we have ever run. The team's expertise was evident from the first technical discussion, and their ability to translate complex requirements into elegant solutions is remarkable. They kept us informed at every step, flagged risks early, and delivered a high-quality product that our internal team is proud to maintain. Their ongoing support has been equally impressive.
PROS
Outstanding code quality, thorough documentation, smooth knowledge transfer, excellent post-launch support
CONS
Minor timezone overlap challenges early on, resolved quickly with async communication
Project TypeLow-Code / No-Code Development
IndustryHealthcare
Project CostLess than $10,000
DurationJan 2025 – Mar 2026
Questions & Answers
Please describe your company, your role, and the industry you operate in.
We are a Digital Director-led organisation operating in the Healthcare sector. My role involves overseeing strategic technology decisions and vendor partnerships. We have been growing steadily and needed a trusted partner to help us scale our digital capabilities.
What specific problem or business challenge led you to hire this company?
Our primary challenge was modernising our Healthcare operations through Low-Code / No-Code Development. Legacy systems were limiting our agility and we needed a solution that could scale with our growth ambitions and integrate with our existing infrastructure.
What services did the company provide for your project?
They delivered a comprehensive Low-Code / No-Code Development engagement covering requirements analysis, solution architecture, full-cycle development, QA testing, deployment, and post-launch support. The scope was well-defined and executed without scope creep.
Why did you choose this company over other providers you considered?
Their demonstrated expertise in Low-Code / No-Code Development and a strong portfolio of Healthcare projects set them apart during our evaluation. The discovery call gave us confidence they truly understood our domain, not just the technology.
How clearly did the company understand your requirements and business goals?
Exceptionally well. They ran a structured discovery process, asked insightful questions, and produced a detailed requirements document that captured nuances we hadn't even articulated ourselves. That foundation made the entire project smoother.
How was your overall experience with their communication and project management?
Outstanding. We had a dedicated project manager, weekly status calls, a shared project board, and same-day responses to queries. There were no surprises — risks were flagged early and resolved before they became issues.
Did the company deliver the project on time and within your expected budget?
Yes, the project was delivered on the agreed date and within budget. Their estimates were realistic and they managed scope carefully, flagging any potential changes before they impacted the timeline or cost.
What tangible results or business impact have you seen since the project was completed?
Significant. Since go-live we have seen measurable improvements in operational efficiency, customer satisfaction scores have risen, and the solution has already paid back a substantial portion of the investment. The team built something we are genuinely proud of.
What did you like most about working with this company?
Their genuine investment in our success. They didn't just execute a spec — they brought ideas, challenged assumptions, and cared about the outcome as much as we did. The quality of the codebase and documentation also stood out.
Would you recommend this company to others, and would you work with them again?
Absolutely and without hesitation. We have already referred two colleagues, and we are actively scoping the next phase of work with them. They are our go-to partner for Low-Code / No-Code Development projects going forward.
Company Info
Founded
1996
Employees
10 - 49
Hourly Rate
$100 - $149
Client Rating
4.3/5 (8 reviews)
