Why is Chat GPT revolutionizing customer service?

Trends | 30-05-2024 | Amir Waheed

chat gpt revolutionizing

ChatGPT has singlehandedly transformed the customer service sector in almost every future-oriented company that is working in different countries. Things that weren’t possible earlier in this field have become a reality due to this powerful chatbot.

ChatGPT has been able to do so because it has become the most intelligent and efficient personal assistant that any customer could have asked for. It has become a lot more important for companies that have to explain to their customers on how to use their products or services.

In this article, you will learn about the reasons why ChatGPT is revolutionizing customer service. So, let’s begin!

What is ChatGPT, and how does it work?

According to SEO Toronto Experts, ChatGPT is an AI chatbot which is unlike any chatbot we’ve seen so far. It stands for Chat Generative Pre-trained Transformer. The 3.5 version of ChatGPT, which was launched in November 2022 by OpenAI, disrupted the arena of artificial intelligence and opened a multitude of opportunities for everyone.

This AI chatbot is trained on the biggest dataset of all types of content available on the internet. Moreover, many scientists trained this chatbot manually to remove all the issues which were present in the chatbots of that time. This double-edged sword of text and manual training worked as a true wonder and put a deep cut on the misconception that AI will disrupt different sectors in the distant future.

When a person types in their query in ChatGPT, a lot of things happen in milliseconds literally. It understands the query, finds a relevant answer from its huge database and then generates a relevant output customized as per the user’s query. This is almost straight out of a sci-fi movie, and that’s why most people couldn't believe what ChatGPT was capable of when it was first released.

Now, the latest version of ChatGPT has launched, called ChatGPT 4o, and the o here stands for omni. With its help, you can converse with it through its interface and with voice. Furthermore, it is much more advanced than the 3.5 version. It would not be wrong to say that it is quite similar to Tony Stark’s AI assistant J.A.R.V.I.S. from the MCU movies.

How has ChatGPT bought a revolution in the customer service field?

The customer service sector is one of those fields which has been helped the most by ChatGPT. When the chatbot was launched, most visionary companies saw the immense potential this AI technology has for their customer services. That’s why a lot of organizations integrated this chatbot on their websites and other customer-centric platforms in one way or another. This proved to be quite fruitful for them as their dependence on human talent decreased considerably especially in the initial interaction with their customer service. It doesn’t mean that there was no need for human employees. In fact, their employees became quite productive with the assistance of this fabulous chatbot. Now, they can handle a lot more queries and solve even more by utilizing the power of ChatGPT.

Data analysis of their customers also became a lot easier by using ChatGPT. Customer service teams of each company had to analyze an insane amount of data all by themselves to get insights on how they could improve their customer services. But with ChatGPT at their helm, they don’t have to do the boring tasks related to data analysis. They just have to use this chatbot and let it analyze the huge piles of data, whereas they can now brainstorm on the findings exclusively. With this approach, a lot of precious time gets saved along with getting better insights for improving their customer services.

ChatGPT’s customer service revolution

ChatGPT has literally brought a customer service revolution. Read the points below to know how this chatbot has done so in such a short amount of time.

1. Available 24/7 for customers

There was a time not long ago when customers were mostly dissatisfied with the customer service staff. The worst part about this fact is that this phenomenon was seen in almost all the sectors. It was because when a customer faced an issue with a product or service they purchased, their queries weren’t answered appropriately. If they had a query during post office hours, their calls and messages went unanswered.

But, nowadays with ChatGPT working as the best customer service employee one could ask for has reversed this trend. Any customer can question the customer support portal of a company and if it’s using this chatbot, they will get a response in seconds. The best part is a customer’s query solved immediately making them a lot more delighted with the company services.

Many enterprises which work across different timezones have leveraged this chatbot technology for distinct markets in the world. This has also contributed in them downsizing their incompetent customer service staff and retaining the best ones who are using this cutting-edge technology. As a result, the customers are satisfied, the profits are up and the costs have lessened significantly.

2. Budget-friendly solutions

Do you know the latest version of ChatGPT is available free of cost? This means the most powerful chatbot ever made can be used by even a kid and that too, without paying any dime.

Companies have lapped this once-in-a-lifetime opportunity with both hands. Some smart organizations have also purchased the paid version of ChatGPT which comes at the price of peanuts while offering many amazing features which are not available in the free version.

Due to this, their customer service department’s headcount has reduced considerably while productivity has gone a lot up. Now, less staff members are able to do even complex customer tasks with precision and in record time with the assistance of this chatbot.

If you take the example of multi national corporations who are working in different continents, the profit margin has gone through the roof. It’s because the customers are getting better and faster solutions that satisfy their queries.

It has worked wonders for small businesses and startups, which are always short on working capital. In fact, there are many such small companies who have one customer service employee in their whole team and none in some extreme cases. Just imagine the revenue which is saved by such businesses.

3. Tailored interactions for better engagement

Customers yearn to be understood. The companies which had rude customer support staff often had negative sales after some time, as word of mouth was negative for them. However, this situation has improved drastically with the advent of ChatGPT. This chatbot can tailor its answers as per your company’s policy and according to your customer-base as well.

The result is that the response to your customer queries is quite personalized and precise to what the query is! Whether the query is related to some technical issues, booking-related issues or some defect in your offering, everything can be handled seamlessly by the chatbot.

4. Quick response time for amazing satisfaction

Are you aware of what makes your customers the most frustrated? It’s when their queries or concerns are not solved quickly. It’s understandable as a human can only attend one customer at a time but that’s not the case with ChatGPT. This chatbot can handle multiple queries from different customers at the same time. Moreover, the response time is so fast you wouldn’t believe how almost all your customers get their issues solved in just seconds. This satisfies almost all customers and increases their loyalty towards your company. Don’t you think it’s a double win for you without any significant effort on your side?

5. Great integration into the existing systems

The most dreaded situation for a business owner is that they have to integrate new technology in their workflow, but it causes disruptions. However, that’s not the case with ChatGPT as it seamlessly integrates into the customer support workflow of any company. Whether it’s a website, social media platform, or any other customer-focused avenue, the chatbot integration is pretty smooth.

Moreover, this ChatGPT integration is so beneficial and easy that many companies are opting for it, especially for their customer services. Due to this seamless integration, now companies are very rarely hiring for fresher positions in customer services and are focusing on those individuals who can use this tool to better serve the customers.

6. Support for different types of languages

Do you know ChatGPT supports more than 80 languages spoken across the globe? It’s a true phenomenon, as this technology has played the role of a huge leveller. Once upon a time, only the elite and powerful had access to the latest technology, but that’s not the case anymore, and that’s solely because of ChatGPT, especially in the AI field.

You can serve different customers who speak distinct languages. Moreover, with the aid of this chatbot, you can randomly check how satisfied your customers are with your services by simply translating their reviews. So, translators are no longer needed by most companies as you’ve got ChatGPT by your side.

7. Data-driven Insights for impactful decision making

Customer data is the new currency that every company wants to try! With a huge database of millions of customers, companies can use ChatGPT to find hidden diamonds called insights to better their customer services.

For example, let’s say your customer base was declining with time but you didn’t have any idea why. With the help of ChatGPT, you can analyze the probable reasons by inputting all your customer data. The chatbot will give a list of probable reasons that might be making your customer base lessen in number. With these findings, you can optimize your services to regain the lost customer base.

8. Regular learning for improved services

One of the most remarkable factors that make ChatGPT such an amazing piece of technology is that it’s constantly improving. The latest version of ChatGPT 4o is trained on an even bigger database and has cutting-edge features not seen in any other chatbot.

Due to these things, ChatGPT has become a lot better in handling customer queries. In fact, the customers can even converse with the chatbot through voice and they wouldn’t know whether a human is attending them or a chatbot. As a result, customers get quick responses which are relevant and that too, without any need to type their query.

9. Swift resolution for customers’ concerns

With ChatGPT’s assistance, customers’ concerns don’t linger for long as they find a quick resolution for most of the issues they’re facing. It aids in retaining the customers for a long time to come for the companies. The best part about it is that the responses are a lot better, faster, and effective as compared to even humans.

10. The rapidly evolving role of ChatGPT

ChatGPT’s role in customer service is evolving right now in many companies as you read this sentence. Now, this chatbot can even analyze the problems your customers face in real-time and tell the probable solutions. Even after that, if the issue persists, the chatbot can tell the most common reasons why this problem is dragging.

ChatGPT is also learning the new trends and technologies coming with this chatbot. Due to this, ChatGPT is able to better understand the customers’ preferences and needs.

11. Perfect collaboration of humans and AI

Most people were afraid ChatGPT would take their jobs in all fields. However, the reality has turned out to be quite wonderful as those who have collaborated with AI has got amazing results.

In customer services, many companies have become a lot more customer-centric solely because of combining their human talent with ChatGPT. So, the partnership between humans and ChatGPT will go a long way!

Conclusion

ChatGPT has disrupted many fields but customer services is one of the most transformed departments in different types of companies. This chatbot is reducing customer service costs, increasing its impact, enhancing the efficiency and the customers are more satisfied due to it.

If you have a company providing customer services and still have not leveraged the power of ChatGPT for it, you’re losing out on a lot. It’s high time to make your customer service the finest one by using ChatGPT.

Share It

Author

Amir Waheed

This blog is published by Amir Waheed.