About Smirk New Media

Smirk New Media was established in July 2010 as a professional digital marketing agency focusing on social media management for businesses. Their approach is professional, well researched and results driven. It supports a huge selection of shopping cart platforms and payment gateways for processing your sales online. They work with brands from ideation to find.

Last updated May 13, 2026

Services

Mobile App Development Web Development App Marketing Private Blockchains

Industries Served

Construction Government & Public Sector Environmental Services Telecommunications Healthcare Pharmaceuticals & Biotechnology Energy & Utilities Fashion & Apparel

Smirk New Media Reviews

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Automation that freed our team from repetitive analysis and let them focus on strategy

Yuki Hashimoto / Head of Product Development - East Asia Commerce KK
Verified
Jun 08, 2026

Project summary: The project had a board-facing delivery date tied to a strategic initiative. We needed a partner who would treat that date as their own, not ours.

The integration layer was the part of the project I was most concerned about going in. Our system landscape is complex, several of the upstream APIs we relied on were poorly documented, and two third-party vendors had a history of unpredictable response times on integration questions. This team managed all of that. They documented what the upstream vendors could not, built resilience into the integration architecture where the upstream behaviour was unreliable, and delivered a solution that works as specified in production. I could not have asked for more.

PROS

Deep domain knowledge that reduced the discovery overhead significantly, proactive risk identification before issues became incidents, delivery cadence that our stakeholders found reassuring

CONS

Time zone coordination required some deliberate overlap management from both sides in the first couple of sprints, after which we had an efficient async rhythm that worked for the whole project

5.0
Overall
5.0
Quality
5.0
Schedule
4.5
Cost
4.5
Communication
Project TypeAI & Machine Learning
IndustryConstruction
Project CostLess than $10,000
DurationOct 2025 – May 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.
I lead technology at East Asia Commerce KK, a growth-stage Construction business based in Osaka, Japan. As Head of Product Development my remit spans product engineering, platform operations, and strategic vendor partnerships. We had reached an inflection point where our internal capacity was not sufficient to execute our roadmap at the pace our market required.
What specific problem or business challenge led you to hire this company?
Our platform had been maintained by a previous vendor for three years and the accumulated technical debt had reached a point where delivery velocity had dropped to a fraction of what it should have been. We needed fresh engineering expertise and a structured plan to address the underlying issues.
What services did the company provide for your project?
The scope covered the full AI & Machine Learning lifecycle: discovery and requirements definition, solution architecture, iterative development across twelve sprints, integration testing, performance validation, production deployment, and a structured four-week hypercare period. They also provided system documentation and a knowledge transfer programme for our internal team.
Why did you choose this company over other providers you considered?
The quality of the questions they asked during the briefing process was the first indicator. Vendors who ask precise questions in the sales phase tend to apply the same rigour during delivery. That hypothesis proved accurate. The technical proposal was substantive, the team structure was senior throughout, and the pricing was transparent.
How clearly did the company understand your requirements and business goals?
Extremely well, in part because they had relevant Construction experience that reduced the context-setting overhead significantly. They understood the domain vocabulary, asked the right questions, and translated business requirements into technical specifications with a fidelity that meant the development phase had very few clarification cycles.
How was your overall experience with their communication and project management?
The project management framework was the most structured I have experienced with an external vendor. Sprint planning was tight, acceptance criteria were specific, retrospectives were honest and acted on. The project manager treated the shared backlog as a live document and the risk register as an operational tool rather than a compliance artefact. I never had to ask for a status update.
Did the company deliver the project on time and within your expected budget?
Yes to both. There was a single sprint where a dependency on a third-party API introduced a one-week delay. The team identified it three weeks in advance, presented two mitigation options, and we agreed on an approach that recovered the schedule within the same sprint cycle. That level of foresight is what separates good project management from reactive problem management.
What tangible results or business impact have you seen since the project was completed?
The ROI case we presented to our board was conservative by design. Current performance against the financial model suggests we will hit the projected payback point in under twelve months against an eighteen-month target. The operational efficiency gains in particular have exceeded the model, in part because the quality of the data the new platform generates supports decisions that the previous system could not.
What did you like most about working with this company?
The willingness to be direct. When our requirements were unclear they said so. When our priorities were contradictory they explained why. When a technical approach we had assumed was the right one turned out to have significant downsides, they told us before we had committed to it. That kind of intellectual honesty is what I look for in a long-term technology partner.
Would you recommend this company to others, and would you work with them again?
Yes, without reservation. I have already made two direct referrals within my Construction network — in both cases to peers facing AI & Machine Learning challenges similar to ours. I gave those referrals with confidence because I knew the experience I described was reproducible, not the result of exceptional circumstances on our engagement.

Technically rigorous, commercially grounded, and a genuine pleasure to work with

Victoria Haines / Chief Product Officer - Solaris Media Group
Verified
Jun 02, 2026

Project summary: Cross-agency data sharing had been blocked by incompatible systems for four years. A secure integration platform was the prerequisite for every transformation initiative in our roadmap.

I came into this engagement as a sceptic. We had been through a failed implementation with a previous vendor and I had high standards for what evidence of competence looked like before I would trust a partner with our core systems. This team earned that trust progressively — through the quality of the discovery documentation, the rigour of the technical proposals, the consistency of the sprint deliveries, and ultimately the stability of the production system. I no longer lead with scepticism when recommending them.

PROS

Delivery timeline that proved achievable rather than optimistic, estimation accuracy that reflected real analysis rather than competitive bidding, scope discipline that prevented the feature creep we had experienced before

CONS

Time zone coordination required some deliberate overlap management from both sides in the first couple of sprints, after which we had an efficient async rhythm that worked for the whole project

5.0
Overall
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Communication
Project TypeIndustry-Specific Solutions
IndustryGovernment & Public Sector
Project CostLess than $10,000
DurationNov 2025 – Apr 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Solaris Media Group is an established Government & Public Sector organisation headquartered in Los Angeles, USA. My role as Chief Product Officer covers both strategic planning and operational technology delivery. We maintain high standards for our vendors because our clients hold us to high standards — a bar we expect our partners to meet.
What specific problem or business challenge led you to hire this company?
Regulatory requirements in our Government & Public Sector segment had changed and the compliance timeline was set by our regulator, not by us. The Industry-Specific Solutions changes required were significant enough to justify engaging a specialist partner rather than diverting our internal team from the product roadmap.
What services did the company provide for your project?
Primarily Industry-Specific Solutions, with adjacent work in solution architecture and quality assurance. They were responsible for the full build from requirements through to go-live, including integration with four existing systems in our technology landscape. The breadth they covered without requiring additional vendors was commercially and logistically valuable.
Why did you choose this company over other providers you considered?
We had a failed engagement behind us and were more rigorous in our selection process as a result. We asked detailed questions about how they managed scope change, how they handled estimation, and how they communicated problems. The answers were specific, evidenced, and consistent across the team members we spoke to. That gave us confidence that the process was real rather than rehearsed.
How clearly did the company understand your requirements and business goals?
Thoroughly and precisely. The requirements document they produced was detailed enough that our QA team used it directly to write acceptance criteria. Every user story had a defined business objective attached. Nothing was left to interpretation. That discipline in the requirements phase paid dividends throughout development and testing.
How was your overall experience with their communication and project management?
The project management framework was the most structured I have experienced with an external vendor. Sprint planning was tight, acceptance criteria were specific, retrospectives were honest and acted on. The project manager treated the shared backlog as a live document and the risk register as an operational tool rather than a compliance artefact. I never had to ask for a status update.
Did the company deliver the project on time and within your expected budget?
On time and within the approved budget. The estimation accuracy was notable — they had broken the work down in sufficient detail during discovery that their forecast proved reliable throughout, rather than being a number that shifted with every change in scope. We received one change request and it was for scope we had introduced ourselves.
What tangible results or business impact have you seen since the project was completed?
Quantifying the impact precisely is complicated by other variables in our business, but the metrics we can attribute directly to the Industry-Specific Solutions work are meaningful: session duration up, conversion rate up, error rate down, and our NPS for the digital touchpoint has improved by eleven points. Our account managers report that the new capability is coming up positively in client conversations.
What did you like most about working with this company?
The post-launch behaviour. Some vendors consider go-live to be the end of their professional obligation. This team treated it as the transition to a different kind of engagement. The hypercare period was substantive, the documentation was thorough and genuinely useful, and they checked in proactively at the thirty-day and ninety-day marks to review production metrics with us.
Would you recommend this company to others, and would you work with them again?
Yes, without reservation. I have already made two direct referrals within my Government & Public Sector network — in both cases to peers facing Industry-Specific Solutions challenges similar to ours. I gave those referrals with confidence because I knew the experience I described was reproducible, not the result of exceptional circumstances on our engagement.

Web3 architecture designed for the real world, not just for the pitch deck

Ji-Woo Park / VP of Engineering - Seoul Digital Corp
Verified
May 15, 2026

Project summary: Our engineering capacity was committed to maintaining existing systems and could not absorb a net-new build of this complexity. An external partner with the right skills was the only viable option.

The technical quality of the final deliverable is the easiest thing to point to. The automated test coverage is thorough, the deployment pipeline is reliable, the documentation is genuinely useful rather than ceremonially produced. But the metric I keep returning to is the number of post-launch conversations we have not had to have. No incident calls at two in the morning. No emergency patches. No retrospective discussions about what went wrong. The absence of those events is the evidence I would show to someone considering this vendor.

PROS

Commercially transparent throughout — no hidden assumptions, no bill shock at the end, change requests that were fair and clearly explained rather than used as a margin-recovery mechanism

CONS

The engagement was priced at the quality level rather than the budget level. We evaluated the alternatives and concluded that the delta was a reasonable premium for the reduction in delivery risk

4.5
Overall
4.5
Quality
5.0
Schedule
4.5
Cost
4.5
Communication
Project TypeBlockchain Development
IndustryEnvironmental Services
Project CostLess than $10,000
DurationAug 2025 – Feb 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Seoul Digital Corp operates in the Environmental Services sector with headquarters in Seoul, South Korea. In my role as VP of Engineering I am accountable for the full technology agenda — infrastructure, product, and vendor relationships. We are a commercially driven organisation and every technology decision is evaluated against a clear business case before it is approved.
What specific problem or business challenge led you to hire this company?
Regulatory requirements in our Environmental Services segment had changed and the compliance timeline was set by our regulator, not by us. The Blockchain Development changes required were significant enough to justify engaging a specialist partner rather than diverting our internal team from the product roadmap.
What services did the company provide for your project?
The core engagement was Blockchain Development delivery, though their scope expanded to include technical consultancy during discovery that materially improved our requirements. They also took ownership of the third-party integration workstream that had been a coordination challenge in previous projects, removing that complexity from our internal team entirely.
Why did you choose this company over other providers you considered?
The quality of the questions they asked during the briefing process was the first indicator. Vendors who ask precise questions in the sales phase tend to apply the same rigour during delivery. That hypothesis proved accurate. The technical proposal was substantive, the team structure was senior throughout, and the pricing was transparent.
How clearly did the company understand your requirements and business goals?
Thoroughly and precisely. The requirements document they produced was detailed enough that our QA team used it directly to write acceptance criteria. Every user story had a defined business objective attached. Nothing was left to interpretation. That discipline in the requirements phase paid dividends throughout development and testing.
How was your overall experience with their communication and project management?
Outstanding. The discipline around asynchronous communication was particularly effective given the time zones involved between Seoul, South Korea and the delivery team. Written updates were specific and consistent, response times were same-day for anything that required a decision, and nothing fell through the cracks across a six-month engagement.
Did the company deliver the project on time and within your expected budget?
Yes. I had privately built a contingency expectation into my planning given the project complexity and the number of integrations involved. None of that contingency was needed. The delivery landed on the agreed date and the final invoice matched the approved budget to within a fraction of a percent. That outcome is rarer than the industry acknowledges.
What tangible results or business impact have you seen since the project was completed?
The most direct measure is the performance of the system in production. In the five months since go-live we have had zero P1 incidents, our page performance scores have improved across every Core Web Vitals metric, and two enterprise clients who had cited our previous platform limitations during contract negotiations have since renewed without that objection arising.
What did you like most about working with this company?
The post-launch behaviour. Some vendors consider go-live to be the end of their professional obligation. This team treated it as the transition to a different kind of engagement. The hypercare period was substantive, the documentation was thorough and genuinely useful, and they checked in proactively at the thirty-day and ninety-day marks to review production metrics with us.
Would you recommend this company to others, and would you work with them again?
Yes. I would add the context that this is not the cheapest option in the market and they are selective about the engagements they take on. If your primary criterion is price, there are alternatives. If you want a technology partner who can be trusted with a complex Blockchain Development programme in the Environmental Services space and will deliver against a serious brief, this is the team.

End-to-end quality programme that halved our post-release incident rate inside three months

Imogen Tanner / Head of Engineering - Outback Data Solutions
Verified
Apr 02, 2026

Project summary: B2B customer churn was concentrated among accounts that had complained about portal usability. We needed a complete redesign of the self-service experience before the next contract renewal cycle.

We gave this team an aggressive timeline, a technically complex scope, and a client-side project team that was stretched thin and not always available at the speed the engagement required. They absorbed all of that gracefully. Where they needed input they were precise about what they needed and when. Where they could proceed independently they did. The result was a delivery that landed on time despite the constraints on our side, which I regard as evidence of genuine professional maturity.

PROS

Commercially transparent throughout — no hidden assumptions, no bill shock at the end, change requests that were fair and clearly explained rather than used as a margin-recovery mechanism

CONS

The engagement was priced at the quality level rather than the budget level. We evaluated the alternatives and concluded that the delta was a reasonable premium for the reduction in delivery risk

4.5
Overall
4.0
Quality
4.0
Schedule
4.5
Cost
4.0
Communication
Project TypeQuality Assurance & Testing
IndustryTelecommunications
Project Cost$500,000+
DurationOct 2025 – Mar 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Head of Engineering at Outback Data Solutions I oversee technology investment and delivery across our Telecommunications operations in Melbourne, Australia. We are a commercially focused business and our technology choices are always evaluated in terms of their direct contribution to business outcomes rather than technical elegance alone.
What specific problem or business challenge led you to hire this company?
We had a defined product vision for our next phase of growth in the Telecommunications market but lacked the engineering depth internally to execute it. The Quality Assurance & Testing requirements in particular required specialist experience that we could not realistically recruit for on the timeline our business plan required.
What services did the company provide for your project?
The core engagement was Quality Assurance & Testing delivery, though their scope expanded to include technical consultancy during discovery that materially improved our requirements. They also took ownership of the third-party integration workstream that had been a coordination challenge in previous projects, removing that complexity from our internal team entirely.
Why did you choose this company over other providers you considered?
A trusted peer in the Telecommunications sector had used them for a comparable Quality Assurance & Testing engagement and their recommendation was unequivocal. Our own due diligence confirmed the pattern they described. The combination of domain knowledge, Quality Assurance & Testing depth, and demonstrated delivery discipline was the deciding factor.
How clearly did the company understand your requirements and business goals?
Comprehensively. The discovery phase they ran was more thorough than anything we had experienced with previous vendors. They challenged requirements that were vague or contradictory, proposed alternatives where our initial thinking was limiting, and produced a functional specification that our internal stakeholders agreed was the clearest articulation of the product they had seen written down.
How was your overall experience with their communication and project management?
The project management framework was the most structured I have experienced with an external vendor. Sprint planning was tight, acceptance criteria were specific, retrospectives were honest and acted on. The project manager treated the shared backlog as a live document and the risk register as an operational tool rather than a compliance artefact. I never had to ask for a status update.
Did the company deliver the project on time and within your expected budget?
Yes to both. There was a single sprint where a dependency on a third-party API introduced a one-week delay. The team identified it three weeks in advance, presented two mitigation options, and we agreed on an approach that recovered the schedule within the same sprint cycle. That level of foresight is what separates good project management from reactive problem management.
What tangible results or business impact have you seen since the project was completed?
The most direct measure is the performance of the system in production. In the five months since go-live we have had zero P1 incidents, our page performance scores have improved across every Core Web Vitals metric, and two enterprise clients who had cited our previous platform limitations during contract negotiations have since renewed without that objection arising.
What did you like most about working with this company?
The willingness to be direct. When our requirements were unclear they said so. When our priorities were contradictory they explained why. When a technical approach we had assumed was the right one turned out to have significant downsides, they told us before we had committed to it. That kind of intellectual honesty is what I look for in a long-term technology partner.
Would you recommend this company to others, and would you work with them again?
Unreservedly. We are in active scoping conversations for a second engagement and I expect this to develop into a multi-year partnership. For any organisation in the Telecommunications sector looking for Quality Assurance & Testing expertise combined with genuine delivery discipline, I would put this team at the top of the evaluation list.

IT partner embedded deeply enough to understand our business, not just our ticket queue

Fatima Al-Suwaidi / Head of Digital Strategy - Gulf FinTech Holdings
Verified
Mar 25, 2026

Project summary: Remote care had gone from an experiment to a core service line and our technology had not kept pace. We needed a robust, compliant telehealth platform in a timeline that the market would not wait for.

Six months after go-live our platform is processing three times the transaction volume we specified in the original brief. The architecture choices made during discovery accommodated that growth without remediation work. That is the difference between a team that designs for what you tell them and a team that designs for what you are likely to need. We are in conversation about a Phase 2 engagement and I expect to be using this partnership for several years.

PROS

Architectural decisions designed for longevity rather than just the current brief, thorough automated test coverage, post-launch stability that validated every technical choice made during discovery

CONS

We underestimated the input required from our subject matter experts during the requirements phase. The team flagged this early but our resource planning did not fully reflect it — our responsibility, not theirs

4.5
Overall
4.0
Quality
4.0
Schedule
5.0
Cost
4.5
Communication
Project TypeIT Managed Services
IndustryHealthcare
Project Cost$150,000 to $499,999
DurationOct 2025 – Jan 2026

Questions & Answers

Please describe your company, your role, and the industry you operate in.
As Head of Digital Strategy at Gulf FinTech Holdings I oversee technology investment and delivery across our Healthcare operations in Abu Dhabi, UAE. We are a commercially focused business and our technology choices are always evaluated in terms of their direct contribution to business outcomes rather than technical elegance alone.
What specific problem or business challenge led you to hire this company?
Our platform had been maintained by a previous vendor for three years and the accumulated technical debt had reached a point where delivery velocity had dropped to a fraction of what it should have been. We needed fresh engineering expertise and a structured plan to address the underlying issues.
What services did the company provide for your project?
Primarily IT Managed Services, with adjacent work in solution architecture and quality assurance. They were responsible for the full build from requirements through to go-live, including integration with four existing systems in our technology landscape. The breadth they covered without requiring additional vendors was commercially and logistically valuable.
Why did you choose this company over other providers you considered?
We had a failed engagement behind us and were more rigorous in our selection process as a result. We asked detailed questions about how they managed scope change, how they handled estimation, and how they communicated problems. The answers were specific, evidenced, and consistent across the team members we spoke to. That gave us confidence that the process was real rather than rehearsed.
How clearly did the company understand your requirements and business goals?
Thoroughly and precisely. The requirements document they produced was detailed enough that our QA team used it directly to write acceptance criteria. Every user story had a defined business objective attached. Nothing was left to interpretation. That discipline in the requirements phase paid dividends throughout development and testing.
How was your overall experience with their communication and project management?
Outstanding. The discipline around asynchronous communication was particularly effective given the time zones involved between Abu Dhabi, UAE and the delivery team. Written updates were specific and consistent, response times were same-day for anything that required a decision, and nothing fell through the cracks across a six-month engagement.
Did the company deliver the project on time and within your expected budget?
Yes to both. There was a single sprint where a dependency on a third-party API introduced a one-week delay. The team identified it three weeks in advance, presented two mitigation options, and we agreed on an approach that recovered the schedule within the same sprint cycle. That level of foresight is what separates good project management from reactive problem management.
What tangible results or business impact have you seen since the project was completed?
The ROI case we presented to our board was conservative by design. Current performance against the financial model suggests we will hit the projected payback point in under twelve months against an eighteen-month target. The operational efficiency gains in particular have exceeded the model, in part because the quality of the data the new platform generates supports decisions that the previous system could not.
What did you like most about working with this company?
The continuity of the team. The engineers who participated in the discovery sessions were the engineers who built the system. That consistency of institutional knowledge across a six-month project has a value that is difficult to quantify but easy to notice when it is absent. Every conversation built on the previous ones.
Would you recommend this company to others, and would you work with them again?
Absolutely. With a specific note that the value starts in the discovery phase — clients who approach that process with seriousness will get the most from the engagement. We invested appropriately at the front end and the returns are evident in what was delivered.

Company Info

Founded 2010
Employees 10 - 49
Hourly Rate $100 - $149
Client Rating 4.7/5 (8 reviews)

Rating Breakdown

Quality
4.6
Schedule
4.6
Cost
4.6
Communication
4.6

FAQs

Can Smirk New Media take on an old, outdated system rather than starting from scratch?
Modernizing legacy software is usually within scope for a firm like Smirk New Media — re-platforming, refactoring old code, and moving things onto current frameworks or cloud infrastructure without necessarily rebuilding everything from zero. For context, its listed capabilities span Private Blockchains, App Marketing, Web Development and Mobile App Development, and it has been operating since 2010.
What should I expect to pay to work with Smirk New Media?
What Smirk New Media charges comes down to a handful of variables — how complex the project is, the number of development hours involved, the tech stack required, team size, and which engagement model you pick. Based on available data, Smirk New Media's typical hourly rate is around $100 - $149, with an average project cost of $5000000+.
What's actually in Smirk New Media's technical toolkit?
The exact stack shifts by project, but Smirk New Media commonly works across things like React, Angular, Vue.js, Node.js, Python, .NET, Java, PHP, Flutter, React Native, native iOS and Android, and cloud platforms like AWS and Azure. For context, its listed capabilities span Private Blockchains, App Marketing, Web Development and Mobile App Development, and its average project cost is reported at $5000000+.
What should I actually be looking at when comparing a company like Smirk New Media to others?
When you're weighing up a software partner such as Smirk New Media, it's worth looking past the pitch and checking the portfolio, what past clients say, relevant industry background, technical range, how they communicate, pricing structure, project management style, and what support looks like after launch. For context, its listed capabilities span Private Blockchains, App Marketing, Web Development and Mobile App Development, and it has experience across industries such as Environmental Services, Energy & Utilities, Construction, Healthcare, Pharmaceuticals & Biotechnology and Government & Public Sector.
Is Smirk New Media more of an offshore setup or a local team?
That depends on where Smirk New Media is based and who they primarily serve — some firms like this operate fully offshore, some are local-first, and plenty run a hybrid model that mixes both. For context, it has experience across industries such as Environmental Services, Energy & Utilities, Construction, Healthcare, Pharmaceuticals & Biotechnology and Government & Public Sector, and it has been operating since 2010.
Does Smirk New Media actually build with AI, or just talk about it?
Plenty of modern software teams, Smirk New Media included, now build real AI and machine learning features — chatbots, predictive models, computer vision, and automation that goes beyond simple rule-based scripts. For context, it has experience across industries such as Environmental Services, Energy & Utilities, Construction, Healthcare, Pharmaceuticals & Biotechnology and Government & Public Sector, and its typical hourly rate is around $100 - $149.
Does Smirk New Media only work locally, or take on clients elsewhere too?
Smirk New Media isn't necessarily limited to one region and may take on clients across several countries, depending on market demand and business partnerships.
What does Smirk New Media's actual delivery process look like week to week?
Smirk New Media generally runs something close to a standard structured process — requirements gathering, UI/UX design, development in agile sprints, QA testing along the way, deployment, and support once it's live. For context, its listed capabilities span Private Blockchains, App Marketing, Web Development and Mobile App Development, and it reports a team size of 10 - 49 professionals.
What's the easiest way to actually get in touch with Smirk New Media?
Most businesses reach Smirk New Media through its website, a direct email, or a contact form — any of which works for discussing what you need, booking an initial conversation, or asking for a rough estimate. For context, it has experience across industries such as Environmental Services, Energy & Utilities, Construction, Healthcare, Pharmaceuticals & Biotechnology and Government & Public Sector, and it has been operating since 2010.