About SoFriendly Designs

Their credit for great customer service is owed in part to their choosing just the best app possible if you think you have what it demand then they like to learn from you. Their strong technical competency, different methodology and a skilled team of developers have presented them one of the best and most known names in the IT industry. SoFriendly Designs is top software development firm in Orlando.

Last updated May 13, 2026

Services

Mobile App Development UI-UX Design Web Design Branding App Marketing

Industries Served

Mining & Metals Information Technology Education Sports & Fitness Automotive

SoFriendly Designs Reviews

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CI/CD pipeline that transformed how our engineering team thinks about release risk

Flynn Buchanan / GM of Technology - Pacific Rim Commerce Group
Verified
Feb 13, 2026

Project summary: The transition to EV had created demand for dealer network management capabilities our existing system was not designed to support. A targeted rebuild was the agreed path forward.

We had worked with three agencies before this engagement. The comparison is not flattering to the others. What distinguished this team was a systematic approach to understanding the problem before proposing a solution — something that sounds obvious and is practiced far less often than it should be. The delivery phase ran to schedule, the codebase is clean enough that our internal engineers made positive comments during handover review, and we have not logged a critical incident in five months of live operation. We intend to use them for our next phase of work.

PROS

Deep domain knowledge that reduced the discovery overhead significantly, proactive risk identification before issues became incidents, delivery cadence that our stakeholders found reassuring

CONS

The engagement was priced at the quality level rather than the budget level. We evaluated the alternatives and concluded that the delta was a reasonable premium for the reduction in delivery risk

4.5
Overall
4.0
Quality
4.5
Schedule
4.5
Cost
5.0
Communication
Project TypeDevOps Services
IndustryAutomotive
Project Cost$10,000 to $49,999
DurationFeb 2025 – Dec 2025

Questions & Answers

Please describe your company, your role, and the industry you operate in.
Pacific Rim Commerce Group is an established Automotive organisation headquartered in Perth, Australia. My role as GM of Technology covers both strategic planning and operational technology delivery. We maintain high standards for our vendors because our clients hold us to high standards — a bar we expect our partners to meet.
What specific problem or business challenge led you to hire this company?
Our platform had been maintained by a previous vendor for three years and the accumulated technical debt had reached a point where delivery velocity had dropped to a fraction of what it should have been. We needed fresh engineering expertise and a structured plan to address the underlying issues.
What services did the company provide for your project?
The scope covered the full DevOps Services lifecycle: discovery and requirements definition, solution architecture, iterative development across twelve sprints, integration testing, performance validation, production deployment, and a structured four-week hypercare period. They also provided system documentation and a knowledge transfer programme for our internal team.
Why did you choose this company over other providers you considered?
We had a failed engagement behind us and were more rigorous in our selection process as a result. We asked detailed questions about how they managed scope change, how they handled estimation, and how they communicated problems. The answers were specific, evidenced, and consistent across the team members we spoke to. That gave us confidence that the process was real rather than rehearsed.
How clearly did the company understand your requirements and business goals?
Extremely well, in part because they had relevant Automotive experience that reduced the context-setting overhead significantly. They understood the domain vocabulary, asked the right questions, and translated business requirements into technical specifications with a fidelity that meant the development phase had very few clarification cycles.
How was your overall experience with their communication and project management?
Professional and efficient. The project manager maintained a clear view of the critical path at all times and communicated changes to it transparently. The one significant scope adjustment we made mid-project was handled through a clean change request process — fairly priced, clearly documented, and absorbed without disrupting the overall timeline.
Did the company deliver the project on time and within your expected budget?
Yes. I had privately built a contingency expectation into my planning given the project complexity and the number of integrations involved. None of that contingency was needed. The delivery landed on the agreed date and the final invoice matched the approved budget to within a fraction of a percent. That outcome is rarer than the industry acknowledges.
What tangible results or business impact have you seen since the project was completed?
The ROI case we presented to our board was conservative by design. Current performance against the financial model suggests we will hit the projected payback point in under twelve months against an eighteen-month target. The operational efficiency gains in particular have exceeded the model, in part because the quality of the data the new platform generates supports decisions that the previous system could not.
What did you like most about working with this company?
Their instinct for keeping the business objective visible throughout technical decision-making. I have worked with technically excellent teams who lose the strategic thread as complexity increases. This team maintained a clear connection between every architectural choice and the outcome we had agreed to achieve. That orientation made the trade-off conversations significantly easier.
Would you recommend this company to others, and would you work with them again?
Yes. I would add the context that this is not the cheapest option in the market and they are selective about the engagements they take on. If your primary criterion is price, there are alternatives. If you want a technology partner who can be trusted with a complex DevOps Services programme in the Automotive space and will deliver against a serious brief, this is the team.

Company Info

Founded 2016
Employees 2 - 9
Hourly Rate $50 - $99
Client Rating 4.2/5 (6 reviews)

Rating Breakdown

Quality
4.1
Schedule
4.0
Cost
4.0
Communication
4.2

FAQs

How do I actually get a real proposal out of SoFriendly Designs instead of a generic reply?
The most reliable route is giving SoFriendly Designs a clear, specific brief up front — through their website form, a direct email, or a call — since a vague ask tends to get a vague answer back, while a concrete one usually gets a proper estimate. For context, it has served clients in USA, and it has been operating since 2016.
Is SoFriendly Designs more of an offshore setup or a local team?
That depends on where SoFriendly Designs is based and who they primarily serve — some firms like this operate fully offshore, some are local-first, and plenty run a hybrid model that mixes both. For context, it has experience across industries such as Mining & Metals, Education, Information Technology, Sports & Fitness and Automotive, and its typical hourly rate is around $50 - $99.
What should I expect to pay to work with SoFriendly Designs?
What SoFriendly Designs charges comes down to a handful of variables — how complex the project is, the number of development hours involved, the tech stack required, team size, and which engagement model you pick. Based on available data, SoFriendly Designs's typical hourly rate is around $50 - $99, with an average project cost of $5000000+.
What does SoFriendly Designs's actual delivery process look like week to week?
SoFriendly Designs generally runs something close to a standard structured process — requirements gathering, UI/UX design, development in agile sprints, QA testing along the way, deployment, and support once it's live. For context, it has experience across industries such as Mining & Metals, Education, Information Technology, Sports & Fitness and Automotive, and its listed capabilities span App Marketing, Branding, Mobile App Development, UI-UX Design and Web Design.
Does SoFriendly Designs actually build with AI, or just talk about it?
Plenty of modern software teams, SoFriendly Designs included, now build real AI and machine learning features — chatbots, predictive models, computer vision, and automation that goes beyond simple rule-based scripts. For context, its listed capabilities span App Marketing, Branding, Mobile App Development, UI-UX Design and Web Design, and its average project cost is reported at $5000000+.
Will SoFriendly Designs sign an NDA before we even discuss the project in detail?
Most professional shops, including SoFriendly Designs, expect to sign a Non-Disclosure Agreement before getting into specifics — it's a fairly standard ask and a reasonable one to make before sharing anything sensitive. For context, it has served clients in USA, and it has been operating since 2016.
Roughly how long does a project with SoFriendly Designs take start to finish?
It depends heavily on scope. A lean MVP might be a matter of weeks, while a full enterprise system or a larger digital transformation project can stretch into months once you factor in development, testing, and deployment. With a team of 2 - 9 professionals, SoFriendly Designs can scale resources based on project urgency.
What's actually in SoFriendly Designs's technical toolkit?
The exact stack shifts by project, but SoFriendly Designs commonly works across things like React, Angular, Vue.js, Node.js, Python, .NET, Java, PHP, Flutter, React Native, native iOS and Android, and cloud platforms like AWS and Azure. For context, its listed capabilities span App Marketing, Branding, Mobile App Development, UI-UX Design and Web Design, and it has served clients in USA.
What kind of software work does SoFriendly Designs take on?
SoFriendly Designs typically covers the standard range of software development work — mobile apps, web platforms, custom internal tools, UI/UX design, cloud infrastructure, AI integrations, and larger enterprise builds. Its core focus areas include App Marketing, Branding, Mobile App Development, UI-UX Design and Web Design.
Has SoFriendly Designs actually shipped a SaaS product before?
It's a common line of work for a company like SoFriendly Designs — multi-tenant architecture, subscription billing hooked up properly, and cloud-native deployment built for a product meant to scale as a service rather than a one-off build. For context, it has experience across industries such as Mining & Metals, Education, Information Technology, Sports & Fitness and Automotive, and its typical hourly rate is around $50 - $99.